When launching a new business, making yourself known within the business sector is key to getting off to a good start. If before the digital age there were not many methods of dissemination and the few that did have a high cost and an impact that is difficult to measure or of doubtful success, the arrival of digital has democratized these practices and has incorporated a world of possibilities to promote a deal. Digital marketing and its different actions allow each entrepreneur to make their business known and thus boost their activity.
Among all the actions that can exist, what is the best to start with? What are the almost obligated actions? Do you need to use all actions from the beginning to get results? These are some of the thousands of questions that arise when starting a digital communication strategy. The first answer that is here that it is not necessary to do everything at once, you will have to choose the first actions based on your strategy.
A topic so talked about that it is still surprising that many companies do not take it as a priority. Web agencies have tried for years to highlight the need for any company, whatever the sector of activity, to have a website. Actually, this page happens to be the first platform for your business. Before going to the store, the consumer looks for information on the internet. From the moment a company creates a web page, this page becomes the store’s first showcase.
Once your website is available with all the “static write for us + email marketin” content ready, it will be time to work on the natural positioning or SEO of your business. To have a better position in Google, it is necessary to keep your website “alive” and the best way is to add content regularly. The best way to create content for your page quickly and easily is through a blog. Thanks to this you can tell everything related to your business to your community and your customers.
Email marketing continues to be the first means of communication: Newsletter, promotional offers, private sales, invitations to events, thanks, birthdays there are many opportunities to communicate with your client, especially taking good advantage of the data you have since you can reach to high customization.
To complete email communications, it may be interesting to use a more direct channel. Digital Marketing Agency Malaysia is the ideal one to assist you out in this situation so that you don’t be lacked behind. The goal is to communicate with your customers quickly and have the guarantee that they will have your information. With an almost total insertion of mobile phones, a method as direct as SMS, 98% of these are read within 5 minutes after sending. This means that bulk SMS constitutes a very useful channel to send relevant information.
Last method of this article: encourage communities on social media. It is the ideal channel to group your customers and exchange information with them. Facebook, about to reach almost 2 billion users, constitutes an advantage to be known, acquire and retain. It is an immediate method of feedback with your followers.